RIZQIN ILMAN; FACHMI AZHARI; IWAN HARYANTO; GUSTI NOORLITARIA ACHMAD. Analisis Pengaruh Brand Equity dan Service Quality terhadap Kepuasan Pelanggan serta Niat Beli Produk Otomotif China di Kota Samarinda. Indonesia Economic Journal, [S. l.], v. 1, n. 2, p. 1597–1616, 2025. DOI: 10.63822/c5nkc573. Disponível em: https://ojs.indopublishing.or.id/index.php/iej/article/view/449. Acesso em: 10 nov. 2025.